{"id":2622,"date":"2021-08-10T04:00:00","date_gmt":"2021-08-10T04:00:00","guid":{"rendered":"http:\/\/jwplayer.com\/native-mobile-sdk-update\/"},"modified":"2023-02-06T13:49:31","modified_gmt":"2023-02-06T18:49:31","slug":"native-mobile-sdk-update","status":"publish","type":"post","link":"https:\/\/jwplayer.com\/blog\/native-mobile-sdk-update\/","title":{"rendered":"Product Update: Enhance Viewing Experiences in Mobile Apps with Native SDKs V4"},"content":{"rendered":"
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According to a recent study<\/a>, US viewers are clocking in nearly an hour of viewing time on mobile devices per day in 2021, expected to grow by 12.2% by 2023. Worldwide, audiences are increasingly turning to mobile video<\/a> as well. By 2023, there are expected to be nearly 3 billion mobile phone users watching video, over 37.1% of the world\u2019s population.<\/p>\n

With audiences spending more and more time on their phones, we\u2019re excited to release the newest version of our Native Mobile SDKs for both iOS and Android, designed to deliver optimal viewing experiences in mobile apps.<\/p>\n<\/p>\n

JW Player\u2019s Native Mobile SDKs<\/strong><\/h3>\n

Built on top of a native operating system and video player, our native SDKs<\/a> help customers create a much more powerful and consistent video player out-of-the-box for mobile devices. This mobile solution requires minimal code while also providing expert support, enabling customers to leverage JW Player\u2019s industry-leading video streaming, engagement, and ad monetization functionality while simultaneously reducing developer workload.<\/p>\n<\/p>\n

\"Native<\/p>\n

What\u2019s new in JW Player\u2019s Native Mobile SDKs Version 4<\/strong><\/h2>\n

Exciting enhancements included in the newest version of Native Mobile SDKs include a more immersive user interface, improved speed, and easy-to-implement integration tools for developers.\u00a0<\/p>\n<\/p>\n

New, modern UI for fully immersive viewing in mobile apps<\/h3>\n

The UI refresh<\/strong> is optimized for highly immersive, long-form video experiences such as streaming a favorite TV show or tuning into a fitness workout session. This sleek new design offers viewers familiar player controls<\/strong> such as fast-forward and rewind buttons, with double-tap to fast forward coming soon.<\/p>\n

Thumbnail previews<\/strong> and Picture-in-Picture<\/strong> are also features available in V4. Thumbnail previews allow viewers to quickly gain more context into the content at their fingertips. Picture-in-Picture is a feature that lets viewers keep scrolling through content while simultaneously viewing a video floating in a corner of the screen.\u00a0<\/p>\n

Together, these new features deliver a more engaging, less disruptive experience for your audiences as they seek the content they\u2019d like to watch.<\/p>\n<\/p>\n

Faster startup for your audiences<\/h3>\n

For mobile viewers, who are constantly on-the-go, speed is mission critical. With all of its performance enhancements, we\u2019re proud to share that V4 is more stable, and faster than ever before – preloading ads 2x faster and yielding a 10x faster time to first frame<\/strong>.\u00a0<\/p>\n<\/p>\n

Improved experience for app developers<\/h3>\n

Finally, reducing the time and effort that developers spend on integrating top-notch video experiences is of utmost importance to us. There are a number of updates in V4 that drive a more developer-friendly experience:<\/p>\n